Google Business Profile
Categories, verification, reviews, posts and photos: getting the most from your Google profile.

Google Business Profile2 MIN READ
Google Business Profile verification: every method and how to fix a failed one
Every current verification method, what service-area businesses need to show on video, and how to fix a verification that failed or stalled.

Google Business Profile2 MIN READ
Google Business Profile categories for contractors and trades
The primary and secondary categories we use for roofers, HVAC, plumbers, electricians, remodelers and landscapers, and the mistakes that hold trades back.

Google Business Profile2 MIN READ
How to get more Google reviews without breaking the rules
Ask every customer the same way, at the right moment, with your direct review link. Scripts by trade, plus the rules Google and the FTC enforce.

Google Business Profile2 MIN READ
17 Google Business Profile fixes you can make today
The 17 Google Business Profile fixes we make first on almost every profile we audit, in the order we make them, updated for 2026.

Google Business Profile2 MIN READ
How to respond to Google reviews: templates for every situation
Reply templates for 5-star, mixed, unfair and fake reviews, the privacy rules for health and legal practices, and when to report a review to Google.
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