Restaurant · Philadelphia, PA
A hungry-making website for a Philadelphia sausage and cheesesteak brand
A website for Rocco's Italian Sausages & Cheese Steaks in Philadelphia, with online ordering, a location finder, catering and franchising pages.
- Client
- Rocco's Italian Sausages & Cheese Steaks
- Location
- Philadelphia, PA
- Services
- Local SEOWebsite designLogos, flyers & brandingWebsite & WordPress maintenanceGoogle Business Profile management
- Launched
- September 2026
The brief
Rocco's has been grilling Italian sausage and cheesesteaks in Philadelphia since 2000, with restaurant locations and sandwiches sold at select Home Depot stores across PA, NJ and NY. The brand needed one website that makes people hungry, gets them to the nearest Rocco's or an online order fast, and sells catering and franchises too.
What we did
- Designed a bold look around big, close-up food photography and the brand's red, white and green.
- Built the menu, a location finder and online ordering, with an Order button in the header on every page.
- Added catering and a full franchising section: how to apply, investment and costs, earnings and press.
- Set up gift cards, a rewards program and an email newsletter signup.
- Kept the brand's logo and look consistent across the site, the Google profiles and in-store materials.
- Manage local SEO and the Google Business Profiles so each location shows up for nearby cheesesteak and sausage searches.
- Maintain the site every month: updates, backups, menu changes and new locations.
A closer look
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